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Say hello to your team

We are a family owned and operated company who loves working with brands who make products we can stand behind and are passionate about. We specialize in working with organic, fair trade, and eco-friendly brands. Our team has decades of experience in small business operations, retail & e-commerce sales, digital marketing, PPC and supply chain management. We work exclusively with brands, as our past experiences give us a unique perspective on the opportunities and challenges faced by growing consumer products companies. We weave seamlessly into the fabric of the brands we represent, becoming the Amazon division of their business.

Kelly Rundle


Kelly Rundle is the founder and owner of Simply Sales. She spent over 10 years with a baby products company managing sales for key accounts including Amazon, Wal-Mart and Babies R Us. Kelly founded Simply Sales in 2012, when many brands were just starting out on Amazon. With her unique insight into sales and operations for mid-sized brands, and passion for eco-friendly and natural products, Kelly has partnered with global brands to successfully launch and scale their Amazon businesses.

Kelly comes from a long line of entrepreneurs and family-owned businesses, and feels incredibly fortunate to get to work with her sister Ashleigh and her brother Troy every day. She lives in the Atlanta area with her husband and two children and loves decorating, crafting and yummy food.

Troy Brown

Sales Director

Troy began working with Simply Sales in April 2016. He spent the previous 8 years working in media sales and planning at Fox Broadcasting Company, Gannett, and NBC Universal. He managed sales and developed marketing plans for key accounts that included Chevy, Haverty's, and Giant Food across television, digital, and out-of-home mediums. He decided to leave the media industry and join Simply Sales in 2016 to help continue to grow the business that his sisters had built the foundation for.

Troy lives in the Atlanta area with his wife and two kids. Originally from the Washington, DC area, he is a lifelong DC sports fan, so he's not quite sure how he feels about his kids growing up as Braves fans.

Ashleigh Youngberg

Account Manager

Ashleigh Youngberg has been with Simply Sales since August 2014, joining Kelly after working in the outdoor retail industry for close to a decade. Her experience of managing brand relationships, purchasing and facilitating administrative responsibilities has been vital in helping businesses be successful on the Amazon marketplace.

Ashleigh has recently moved with her husband and three children from Utah to the Atlanta area. When she isn’t working or chasing after kids, she loves to spend time exploring the outdoors, and loves to share her passion for cooking.

Shannon Brown

Operations Manager

Shannon has worked in many fields over the last 20+ years, starting her career in healthcare education, then transitioning to sales and account management with AT&T. While with AT&T she developed and maintained strong customer relationships at the executive level by building strategic partnerships and strategizing on growth opportunities. Designed and solved technical architecture complexities for the IT infrastructure. Built, maintained, and strengthened customer relationships, and provided creative solutions to customers’ business challenges.

After the birth of their second child she decided to stay home for a few years and raise their four children. She has been working with the Simply Sales team since 2017 and enjoys the flexibility of the position and working with great customers to facilitate inventory and supply chain management.

Shannon and her husband Adam live in the Atlanta area and happen to be neighbors with Kelly. They have four children and she enjoys yoga, hiking and spending time with her family and friends boating on Lake Lanier.

Annie Swart

Customer Service Specialist

Annie is a Customer Service Specialist with Simply Sales. She provides exceptional support to our Account Mangers by focusing on the daily customer needs of the various brands we represent as well as maintaining their individual client files. Answering questions, responding to feedback and resolving issues are just a few of her important customer oriented daily tasks. Annie always ensures, to the very best of her ability, that every customer walks away with a positive Amazon shopping experience. Annie graduated from Ohio University with a major in Retail Merchandising and a minor in Business. She previously worked in Advertising Sales in Washington D.C.

When Annie isn’t working she loves spending time with her 3 boys, Alex, Ben and Pete and her Golden Retriever Wes.

Michelle Donahue

Customer Service

People Love Working With Us

Simply Sales has been a complete blessing for our company! When we first met with Kelly and her team, we asked what their role is in working with brands. Kelly stated, "We are best described as the 'Amazon division' of our client's company." The team at Simply Sales continues to provide us tremendous support and help. And helping us nearly triple our Amazon sales in the past year more than pays for their services!

OraWellnessWill and Susan Revak

Great people and true professionals. It has been a pleasure working with Kelly and her team! From organizing our listings, to advertising and customer support, we feel confident that our account is in good hands. Our sales have been at a steady incease since we started working with Simply Sales.

Michael Todd BeautyLilia Friend

Simply Sales has been instrumental in helping us to navigate our way through the Amazon process both on Vendor Central and Seller Central. Kelly and her team have a deep understanding of the dashboards, the analytics and the algorithms and are razor focused on partnering with you to grow your market share on the platform. Simply Sales has been nothing but amazing and under their guidance our sales have increased dramatically.

C.O. Bigelow ApothecariesIan Ginsberg

Results-Driven Services for your Amazon Business

Amazon SEO

  • Keyword Analysis
  • Listing Creation
  • Image Recommendations
  • Search and Conversion Optimization

Forecasting & Supply Chain

  • Monitor FBA Inventory Levels
  • Demand Forecasting to Prevent Stock Outs
  • Step-by-step Guidance for Order Fulfillment

Amazon Marketing

  • Sponsored Search – Amazon PPC
  • Amazon Marketing Services
  • Headline & Display Ads
  • Lightning Deals

Account Management

  • Seller Central, Vendor Central, Vendor Express
  • Management of Daily, Weekly, Monthly Tasks
  • Orders & Inventory, Customer Service, Advertising, Feedback
  • Ongoing Touch Base Meetings

Feedback & Review Management

  • Monitoring Product Reviews
  • Feedback and Review Solicitation
  • Reduce Negative Reviews
  • Removal of Negative Feedback

Brand Cleanup

  • Optimize all 3P Listings
  • Merge Listings, Create Variations as needed
  • Identify Unauthorized Sellers

Brand Protection

  • Assist with Distribution Agreements, MAP and Other Polices
  • Monitor 3P Sellers
  • Identify Unauthorized Sellers
  • Report Trademark Infringements

Competitor Research

  • Complete Review of Top Competitors
  • Pricing and Assortment Recommendations
  • Identify Opportunities for Product Assortment Growth

Let's Start This Party

Build a Brand • Grow Your Business • Reduce Your Workload

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